MEDIA ALERT
FOR IMMEDIATE RELEASE
20 TONS OF SNOW WILL COVER DOWNTOWN LA JULY 15TH
SUBWAY RESTAURANTS & SANTA Join Forces with LA Sparks Mascot Sparky
To Create “Christmas In July”
AT THE UNION RESCUE MISSION
LOS ANGELES CALIF. (July 13, 2009) —– On Wednesday July 15, 2009, over 20 tons of snow will blanket the Downtown Los Angeles Union Rescue Mission. Santa will transform URM (545 South San Pedro Street) into a winter wonderland so that more than 200 homeless youngsters –who range in age from 3 to 17, can enjoy a special early Christmas celebration.
“Christmas In July” is sponsored by SUBWAY restaurants and will feature mountains of snow, colorful elves, Sparky and dozens of gaming booths along with treats like cotton candy, snow cones, popcorn and more. Each child will receive a toy from Santa Clause and will also be treated to a delicious lunch catered by SUBWAY.
Festivities will get underway at 11:00 a.m., on Wednesday, July 15, 2009 in the San Julian parking lot located just behind the Union Rescue Mission, 545 South San Pedro Street, in Los Angeles. (on San Julian Street between 5th & 6th Streets)
Union Rescue Mission’s CEO, Andy Bales said “I can’t think of a better way to lift the spirits of children who are homeless than giving them an extra Christmas. Santa, snow, toys and lots of snacks and food go a long way in helping children forget, even for a little while that they are living in a shelter and not their own home. Foreclosures have forced so many families into shelters, it just breaks my heart. I’m thankful to Subway for providing this happy time for our kids”
Schedule of Events:
• Children playing in the Snow…………………………………………….11:00 a.m.
• Santa Clause arrives at URM…………………………………………….11:15 a.m.
• SUBWAY Caters Lunch to the Children…………………………………12:noon
For more information contact: Kitty Davis-Walker @ (213) 673-4585 or (213) 507-5562.
About Union Rescue Mission
Union Rescue Mission is a non-profit organization dedicated to serving the poor and homeless. Established in 1891, URM is one of the largest rescue missions of its kind in the United States and is the oldest in Los Angeles. It provides a comprehensive array of emergency and long-term services, including food, shelter, clothing; medical and dental care; Christian recovery programs, transitional housing, legal assistance, education, counseling and job training to needy men, women, children and families. For more information, please visit our website urm.org